Get More Visitors By Writing A Blog
November 23, 2008
If you want to get more visitors to your website (and who doesn’t?) you should look at starting a blog. Blogs are an excellent way to get visitors engaged at your site, and open communications with them. These tips will help you use your blog to generate traffic.
Post on your blog regularly; at least 3 times a week. By updating your blog on a regular basis, you are giving your readers a reason to keep referring back to your blog. If you are providing timely and informative posts, your readers will see you as an expert in your field.
Your visitors will come to your blog looking for answers to their questions. A regular posting schedule also help to develop your relationship with your customers. They’ll get to “know you” and trust you.
By installing a feed burner onto your blog, you will make it easier to keep in contact with your customers. Your readers will be able to subscribe to your blog and choose to have new posts delivered right to their email or computer’s homepage. There are several services to choose from, and you can get a basic service for free. Setting up the service is easy; you simply install a small piece of HTML code onto your blog.
You can also opt to have a “blog roll” or list of blogs your readers may find helpful on the side of your page. If you put the link to another blog on your page, ask for a link back to your blog, too. This can help widen your audience, as readers of others’ blogs will see the link to your blog and check it out. Just remember to keep your target market in mind. It doesn’t make sense to trade links with just any blog.
One of the easiest ways to drive traffic to your website through your blog is by linking back to the site every time you write a new blog post. Whenever you add a new article to your main website, post a teaser excerpt on your blog along with a link to the full article on your website.
Also include links to older articles that become timely again. For instance, you may have put up an article on your site in the summer that explains how to keep kids occupied by creating costumes. When Halloween comes around, don’t forget to link back to that article. You may also want to include links to your opt-in pages or pages.
When you start using these tips on a regular basis, you’ll see an increase in visitors to both your blog and your website. Track your stats so you can see which methods work the best, and continue to do more of those.
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